Privacy Policy

Last updated:

Welcome to imo!

imo takes your privacy seriously. We are committed to promoting transparency by disclosing our privacy practices. This Privacy Policy explains how we collect, use, maintain, protect, disclose, and otherwise process your information. This Privacy Policy applies to you and the information you may provide to us, or that may be collected from you, when you purchase, download, install, register, access, or use the imo communication service that we provide through applications that we offer on various mobile operating systems and on Windows and Mac personal computer operating systems or via the website or imo Public Service Account Platform (collectively referred to as imo, the “App,” or the “Service”). We sometimes use capitalized terms in this Privacy Policy; if they’re not defined here, they’re defined in our Terms of Service.




Table of Contents

  1. Who We Are
  2. How This Policy Applies
  3. Information We Collect and How We Use It
  4. Cookies
  5. Information We Share with Third Parties
  6. Opting Out of Receiving Communications
  7. Rights of access, rectification, erasure, and restriction
  8. Data Retention
  9. Data Security
  10. International Transfer
  11. Children’s Privacy
  12. Redress and Accountability
  13. Changes to our Privacy Policy
  14. Contact Us
  15. Privacy Policy (South Korea)

1. Who We Are

Thanks for using our Service! imo is brought to you by PageBites, Inc., a company based in California, USA (PageBites is referred to herein as “imo”, “us”, “our”, and “we”).

2. How This Policy Applies

When you access and use the Service, you agree, by checking the “I Agree” box, to be subject to and bound by: (i) this Privacy Policy (this “Policy”), and (ii) our Terms of Service (the “Terms”) (collectively, the “Agreement”). If you are unwilling or unable to be bound by the Agreement, you must not use the Service.

This Policy applies strictly to information collected through the Service. It does not apply to any third-party applications, services, or websites, even if you access them through the Service. This Policy does not apply to information provided to or collected by any third party. When this Policy does not apply, you should read the applicable privacy policy and related terms posted on the website, application, or other service you are using before providing any information.

3. Information We Collect and How We Use It

We must collect some of your personal information to provide, support, improve, and market the Service. Some of the ways that we may collect personal information include information that you provide us directly; information about you that we automatically collect from log data, IP addresses, and aggregated user data; cookies and similar technologies; information that you give us about your friends; and etc..

Most commonly, we will use your personal data in the following circumstances:

We do not use your personal information for making any automated decisions affecting or creating profiles other than as described herein. Please note that the examples below include types of personal data we may have concerning you, and not necessarily information that we have received about you.

i. Registration Information and Device Access Permissions

Registration Information. This includes information you give us when you register an account. When you register for the Service, you provide us with your mobile phone number, which we use as your account identifier. You also have the option of providing your first and last name, and/or a username during registration of your profile. Some features of the Service (e.g. Public Service Account) only available to users in certain jurisdictions and may require additional information for registration such as your company’s certificate of incorporation.

Camera and Video Access Permissions. This device access permission allows the Service to access your device’s camera and to otherwise capture images/video from the device, including photos stored on your device. If this access permission is granted, the Service can save photos and videos on your device and access photos and videos already stored on your device. Many features of our Service require us to collect images and other information from your device’s camera and photos. For example, you won’t be able to send or upload photos from your camera unless you have granted us permission to access your camera and photos.

Phone Access Permissions. This device access permission allows the Service to access telephony features. It allows, for instance, read-only access to your mobile phone state, including the phone number of the device, the current cellular network information, the status of any ongoing calls, and a list of any phone accounts registered on the device. This allows the Service to play audio and be muted when a phone call is incoming.

Address Book Access Permissions. When you use the Service, you may grant us permission to collect contact information from your mobile address book in order to help us to connect you to your friends and other users on the Service. If you grant this device access permission to the Service, we will collect contact information from your device’s address book to connect you to your friends on the Service.

Speech Recognition. This device access permission allows the Service to recognize spoken words in recorded or live audio, and we use it to recognize verbal commands and to handle text dictation. The speech recognition process involves capturing audio of the user’s voice and sending that data to servers for processing and analysis. Depending on your device’s operating system, these servers are operated by Apple or Android. The first time the Service requests authorization to use speech recognition, it will prompt you to accept or deny the request. The system records the user’s selection so that subsequent requests do not prompt the user again. This permission may be modified in the settings on your device.

iCloud Access. This device access permission allows the iOS version of the Service to access your iCloud account and the files stored in your iCloud Drive. This device access permission enables you to share files via the Service from your iCloud account. This device access permission may be modified in the settings on your iOS mobile device.

Siri Integration. This device access permission allows the iOS version of the Service to integrate with Siri. Siri allows you to command the Service with your voice such as opening the application and sending messages to your imo friends. The first time the Service requests authorization to integrate with Siri, it will prompt you to accept or deny the request. The system records the user’s selection so that subsequent requests do not prompt the user again. This device access permission may be modified in the settings on your iOS mobile device.

Push Notifications. When you use the Service, you may grant us permission to send you push notifications on your device. You may at any time opt out of receiving these types of communications by changing the settings on your mobile device.

How do we use Registration Information and Device Access Permissions?

What else should you know about Registration Information and Device Access Permissions?

ii. Location Information

Location Data. When you use the Service, you may grant us permission to collect real-time information about the location of your mobile device. The data collected includes: the precise location of the device (using GPS) as well as the device’s location based on the wireless networks, Wi-Fi access points, and cell towers to which the device is connected or near. If you enable location services on your device, we also collect and store information about your location by (1) converting your IP address into rough geo-location data, and (2) accessing your mobile device’s GPS coordinates or coarse location. You may opt-out of this collection by changing the settings in the Service or by changing the device access permissions on your mobile device.

How do we use Location Information?

What else should you know about Location Information?

iii. User Content, Technical Information, and Usage Data

Your imo User Profile Data. You may choose to provide us with profile photos and other information, such as your interests and preferences you may wish to feature on your profile.

Content You Share. You may choose to share content, communications and other information in the Service, such as when you create messages, upload photos or videos, or create or participate in public group chats. We collect the content you create and upload on our Service as well as information about that content, such as if the recipient has viewed the content and the metadata that is provided with the content. Photos, videos, and posts shared via the stories feature of the Service will be shared with your contacts on imo for up to 24 hours. For example, if you share with “friends of friends,” your posts will be shared with “friends of friends” and possibly others depending on reshares and likes.

Live Streaming & Public Group Chats. When you use our live streaming (audio streaming) or public group chats feature, imo users, even those who are not in your contacts, will be able to see you, your username, your country (based on your phone number), your profile, and any identifying information that could be viewed in the area shown in your video could be heard in your audio. If you do not want to share audio or any other content information that could be used to identify you and your location, you should restrict your content, the environment and area in which you are filming, or not use the live streaming or public group chats feature. We will store a list of your live stream followers and a list of users and/or the public group chats you follow. We may monitor live streams and public group chats to improve the quality of the service and to enforce our Terms of Service. We do not record or store your audio in the live streaming feature.

Supportive Features Related Data.When you choose to use some supportive features such as voice input, speech-to-text conversion, translation, we will collect your speech to be input, your speech to be converted, the message to be translated, and other relevant information necessary for implementing the aforesaid features. For greater clarity, the feature of translation may be provided by us or by a third party service provider, Google Translate, who may also collect your data according to its own privacy policy. You should stop using the aforesaid features if you do not agree that such data will be collected and processed by us or our third party service provider.

Usage Data. When you access and use the Service, we automatically collect certain details of your access to and use of the Service, including traffic data, logs and other communication data, and the resources that you access and use on or through the Service.

This usage data collected includes how you communicate with other imo users, such as the recipients’ usernames, the time and date of your communications, the number of messages you exchange with your friends, which friends you exchange messages or use the imo Out feature with the most, your interactions with messages (such as when you open a message), and the content of the messages.

We may collect and/or aggregate information about features of the Service that you use, the date and time of your visit, the amount of time you spend using the Service (such as the number of story you posted or viewed, the amount of time you spent using imo Out, information about the links you click, and other actions taken through use of the Service such as preferences.)

Device Data. imo automatically collects certain information that your mobile device sends when you use our Service, including an advertising identifier, your IP address, your user settings, your device model, your mobile device’s SIM serial number, the connection type (e.g., cellular or WiFi), your mobile carrier, a push notification token, and the operating system of your device. If you are an Android user, we automatically receive the email address and phone number associated with your Android account when you create an account for the Service. For users of the desktop imo app, we automatically collect your IP address.

Contact Information, Feedback, and Inquiries. When you submit feedback to us, contact us for support, or ask us questions, we collect your first and last name, email address, telephone number, and/or other contact information in order to respond to your feedback, provide support, or answer your questions. This includes records and copies of your correspondence (including email addresses and phone numbers) with us, if any.

Marketing and Communications Data. This includes your preferences with respect to receiving marketing materials from us and third parties as well as your communication preferences.

Facail Data. When you use the AI Avatar, we will need to access your camera and collect your facial data, including designated facial expression and movement in the form of video or photo, in order to generate a personalized AI Avatar for you. You may use your personalized AI Avatar in your profile photo or share it with other users.

How do we use User Content, Technical Information, and Usage Data?

We use User Content, Technical Information, and Usage Data, including personal and non-identifiable information transmitted to imo, in the following ways and for the following purposes:

What else should you know about User Content, Technical Information, and Usage Data?

iv. Facial Tracking and Mapping Data

Facial Tracking and Mapping Data. When you use features of the Service that add a mask or other effects to the image of your face within the Service, we collect facial tracking and mapping information from you using the camera on your device. We will ask for your permission to access your device’s camera. This access can be toggled on or off at any time in your device’s settings.

How do we use Facial Tracking and Mapping Data?

v. Mobile Advertising Identifier Data

Mobile Advertising Identifier Data. Mobile advertising identifiers are identifiers used by mobile operating systems (Apple and Android) and made available to advertising providers to gather metrics on mobile apps (Apple’s IDFA or Google’s GAID) to help advertisers provide ads that may be more relevant to your interests. For a list of our current advertising partners, please see

How do we use Mobile Advertising Identifier Data?

What else should you know about Mobile Advertising Identifier Data?

vi. Payment Data

Payment Data. If you choose to make purchases through the Service (e.g., for our premium service or imo Out), we collect details about your purchase, such as the number of imo Out credits or the cloud storage capacity you have purchased.

We do not access or collect your bank account or credit/debit card numbers, security code numbers, or other billing or financial data necessary for processing payments and fraud prevention, all of which is instead processed securely on our behalf by a trusted third party processor, such as the Apple Store or the Google Play Store, to whom you are directed by us.

How do we use Payment Data?

vii. Data relating to imopay service

The services within imopay is supplied to you by our designated licensed payment service provider. When you use the service of imopay within our Services, as entrusted by the payment service provider, we collect certain information from you for the provision of imopay service, such as your date of birth, country of residence, full name, gender, identification card number and some other information (“imopay Data”) as required by the anti-money laundering laws, regulations promulgated by local financial authority and any other applicable laws (“Laws”). imopay Data to be collected may vary according to your country of residence due to the requirements of Laws.

We will transfer your imopay Data to our payment service provider(s) so as to for verify your identity, to conduct know-your-customer check as required by Laws, to enable you to access and use the service within imopay. Please be aware that the payment service provider(s) may maintain a separate privacy policy. You should read through and agree to such privacy policy, if any, before you use the service of imopay. You will not be able to assess to imopay service if you refuse to provide these imopay Data, which however will not impact your use of other imo services.

How do we use Your imopay Data?

What else should you know about Your imopay Data?

viii. Anonymous and Aggregated Data

Anonymous and Aggregated Data. In some circumstances, we will anonymize your personal data (so that it can no longer be associated with you) for research or statistical purposes, in which case we may use this information indefinitely without further notice to you. We may also collect or request anonymous or non-personally identifiable data and information from you that cannot identify you as an individual unless combined with personally identifiable information, which shall be segregated from in a commercially reasonable manner intended to prevent re-identification.

For example, we may collect aggregate statistical information for audience and performance-related purposes, such as calculating the percentage of users who live in a particular region or determining which website or mobile application pages are visited most frequently.

How do we use Anonymous and Aggregated Data?

ix. Special Categories of Personal Data

We do not intentionally collect any special categories of personal information about you. However, during your use of the Service, you may share certain special categories of personal data. Special categories of personal data include data revealing racial or ethnic origin, political opinions, religious or philosophical beliefs, or trade union membership; genetic data; biometric data; data concerning health; and data concerning your sex life or sexual orientation. If you publicly share special categories of personal information during your use of the Service, such as when you are exchanging messages with other users in public chats, using our live streaming feature, or when you upload that information on to your profile, etc., we will process such special categories of personal information in order to provide the Service, comply with your requests, and enforce our Terms of Service. If we collect special categories of personal information from you, we will obtain your affirmative consent before collection and will only process such information for the purposes for which it was collected and when permitted by law. If you do not consent to our processing of special categories of personal information, you must not use the Service. You should only share special categories of personal information with trusted sources while using the Service, and imo is not liable for any harm occurring as a result of your sharing such special categories of personal information with third parties via the Service.

4. Cookies

We use cookies and/or other similar technologies to distinguish you from other users of the Service and the distribution platform (App Store and Play Store) and to remember your preferences. This helps us to provide you with a good experience when you use the Service and also allows us to improve the Service. If you choose to disable cookies and/or similar technologies, some areas and features of our Service may not work properly. You can read our Cookie Policy to learn more.

5. Information We Share with Third Parties

We will not share any of your personal data to any third parties except as explicitly provided in this Policy or where we have your consent or are permitted to do so by law. In particular, we may share your personal data with third parties in the following contexts:

6. Opting Out of Receiving Communications

You have the right to opt out of certain uses and disclosures of your personal information, as discussed below.

Emails and Text Messages. We will only send you direct marketing communications by email or text if we have your consent or when permitted by law. If you decide that you do not want to receive marketing email from us, you can use the unsubscribe link found at the bottom of the email to opt out of receiving future marketing emails. We will process your request within a reasonable time after receipt.

In contrast, we also use email or in-app messaging to respond to customer service requests from you, to provide certain transaction-related communications regarding products or services you have requested, and to communicate certain non-promotional issues regarding imo and our Service (e.g., communications regarding updates to our Terms or this Privacy Policy). You cannot opt out of these communications without deactivating your account, and you will continue to receive these communications from us even if you opt out of receiving marketing communications from us.

Push Notifications on Mobile devices. imo may occasionally send you push notifications through our Service. You may at any time opt out from receiving these types of communications by changing the settings on your mobile device.

Do Not Track. Do Not Track (“DNT”) is a privacy preference that users can set in certain web browsers and devices. DNT is a way for users to inform websites and services that they do not want certain information about their webpage visits collected over time and across websites or online services. Please note that we do not respond to or honor DNT signals or similar mechanisms transmitted by web browsers.

Interest-based advertising technologies. As noted above, you may limit advertising tracking via advertising identifiers through your mobile device’s privacy settings. The online advertising industry also provides websites through which you may opt out of receiving targeted ads from our data partners and our other advertising partners that participate in the self-regulatory programs. You can access these, and also learn more about targeted advertising and consumer choice and privacy, at,, and

7. Rights of access, rectification, erasure, and restriction

Absent exceptional circumstances, we offer you reasonable access to and control over your personal data at any time, at no charge. Please inform yourself of your rights by reviewing the list below. You may use the “Contact Us” details at the end of this Policy to exercise your rights and choices.

For those users in the European Union (EU) or the European Economic Area (EEA), we generally consider ourselves to be the “controller” of the “personal data” we collect and process, and we do so in compliance with the EU General Data Protection Regulation, 2016/679 (GDPR).

We try to respond to all legitimate requests regarding your personal information within one month. Occasionally, it could take us longer than a month if your request is particularly complex or if you have made a number of requests. In such cases, we will notify you and keep you updated. The timeframes described here do not apply to our response times for addressing ordinary customer service and support requests unrelated to the exercise of personal information access rights.

Although imo uses commercially reasonable efforts to provide individuals with access to their personal information and to respond to their requests, there may be circumstances in which imo needs to ask you for more information in order to identify your account, and we may ask you to demonstrate your identity. If you cannot demonstrate your identity, imo may be unable to provide access. This may occur (a) when the information contains legal privilege; (b) when complying with the request would compromise others’ privacy or other legitimate rights; (c) when the burden or expense of providing access would be disproportionate to the risks to the individual’s privacy in the case in question; or (d) where the information is commercially proprietary. If imo determines that access should be restricted in any particular instance, we will provide you with an explanation of why that determination has been made and a contact point for any further inquiries. To protect your privacy, imo will take commercially reasonable steps to verify your identity before granting access to or making any changes to your personal information.

We are not responsible for any losses arising from any inaccurate, inauthentic, deficient or incomplete personal data that you provide to us.

8. Data Retention

We will retain your personal data for as long as needed to fulfill the purposes for which it was collected and to provide the Service to you. As a result, data retention periods may depend upon the feature of the Service for which the data was provided. However, we cannot guarantee that other users won’t record live feeds or other information you share with them, and another user may have a copy of information even if deleted by you and us.

We also will retain and use your personal data as long as necessary to comply with our business requirements and legal obligations, to resolve disputes, to protect our assets, to provide our services, and to enforce our agreements. For example, we may collect aggregated data from your messages that is used to build language models which help us improve the Service. This data helps us to better understand our users’ interests, analyze trends, and customize the user experience.

When we no longer have a purpose for retaining your personal data, we will use commercially reasonable efforts to securely destroy your personal data in accordance with applicable law and our policies.

9. Data Security

We maintain appropriate technical and organizational measures to prevent your personal information under our control from being accidentally lost, used or accessed in an unauthorized manner, altered or disclosed during collection, storage, and processing. All information you provide to us is stored on our secure, limited-access servers behind firewalls. Access to your account, personal data, and information is restricted within our organization to those employees and trusted partners that need access to your personal information in order to correspond with you and provide the products and/or services that you requested from us. Your personal data and information is also password-protected so that only you can log in to your account. Any additional safeguards used to protect personal information will depend on the sensitivity of the personal information; the amount, distribution and format of the information; and the method of storage.

While our security measures seek to protect your personal information in our possession, no security system is perfect and we cannot guarantee that your personal information will remain absolutely secure in all circumstances or that any privacy settings or security measures used in connection with the Service cannot be circumvented. Therefore, we cannot guarantee that unauthorized third parties will not be able to circumvent those measures or other safeguards in use, or access and/or use your personal information for improper purposes.

Most communications on our Service, including any submissions through available forms, are sent through the standard HTTP protocol and completed forms may be delivered using regular e-mail. Information sent over HTTP and email is not encrypted; and, while these are convenient communication mechanisms, use of these unsecure communication methods presents privacy and security risks (e.g., e-mail is not a secure form of communication, is unreliable, can be forwarded, etc.). Any transmission of information that you make to us or through our Service is at your own risk.

The safety and security of your personal information also depends on you. Where you use a password for access to restricted parts of the Service, you are responsible for keeping the password confidential. Do not share your password with anyone else. Restricted areas of the Service include social networking, chat room, or forum features. Please ensure that, when using these features, you do not submit any personal data that you do not want to be seen, collected or used by other users.

If we learn of a security system’s breach, we may attempt to notify you electronically by posting a notice within the Service. If a security breach causes an unauthorized intrusion into our Service or systems that compromises your data, we will notify you and any applicable regulator when we are required to do so by applicable law.

10. International Transfer

Our company headquarters are located in California, United States. We store and process your personal data and information on servers in the United States, Asia, and other countries outside of the EU, EEA or your home country. Be aware that your personal data and information is transferred to, stored in, and processed in these third countries which may not have the same adequate level of data protection as in your home country.

However, all transfers of personal data will be performed in accordance with the requirements of applicable law. For example, we apply appropriate safeguards such as EU Standard Contractual Clauses for EU/EEA users’ personal information.

If you do not agree to the transfer of personal data outside of the EU/EEA or your home country, you must not use the Service.

While the data protection, privacy, and other laws of the United States and other jurisdictions might not be as comprehensive as those in your country, we take steps to protect the security and privacy of your personal information as set forth above.

11. Children’s Privacy

The Service is not directed to children under 13 years of age, and if you are in the EU/EEA regions, 16 years of age (or the relevant age in your country where you are considered a minor), and imo does not knowingly collect personal data from children. If you learn that your child has provided us with personal information without your consent, you may delete your child’s entire account, by selecting the “Delete imo account” option in your child’s imo app settings or alert us at If we learn that we have collected any personal information from a child, we will promptly take steps to delete such information and terminate the child’s account. This section supersedes any age limitations that may be listed in connection with the ratings listed in an application store.

12. Redress and Accountability

If you have any questions about our privacy practices or this Privacy Policy, please contact us by email at or via the methods listed below. We will address your concerns and attempt to resolve any privacy issues in a timely manner.

13. Changes to our Privacy Policy

We reserve the right, in our sole discretion, to update, change, modify, add or remove portions of this Policy from time to time. If we make material changes to this Policy, we will post the new Policy on this page and provide notice that an update has occurred by either (a) sending notice to you at the email address specified in your account, or (b) using an in-app alert or otherwise make an in-app announcement on the first time that you use the mobile application after we make the change. You are responsible for providing us with an active, up-to-date, and deliverable email address for contacting you. It also is your responsibility to carefully review this Policy from time to time so that you are aware of any changes. The date this Policy was last revised is identified at the top of this Policy. Continuing to use our Service constitutes your consent to this Policy and any changes thereof. If you do not agree to any changes of this Policy, please stop using our Service.

14. Contact Us

If you have questions or comments about this Policy, wish to access personal information we hold about you, believe the personal information we have about you is incorrect, or wish to lodge a complaint with us about how we have handled your personal information, please use the contact details below and we will do our best to assist you:

Address: 3000 El Camino Real, Suite 5-300
Palo Alto, California 94306